Leaderboard and Directory

How are the locations sorted?

For ease of use, we’ve done it by city for the majority of locations in the UK. For London, we’ve broken it down by the different parts of London as well as having a general “London (ALL)" location category. This is because London is the biggest city in the UK so we feel it requires this level of segmentation. If you want to add a new location, please fill out a form on our Contact Us page stating the city you want to add.

How are businesses ranked on the leaderboard?

In order to be ranked on the leaderboard a business needs a minimum of 3 reviews.

What metrics are used to rank businesses on the leaderboard?

Our site uses a complex and dynamic algorithm that takes into consideration a number of factors including but not limited to: average rating and number of reviews. 

What’s the difference between the leaderboard and directory?

When you first land on to WWW.BLELP.CO.UK/DIRECTORY, you will see our leaderboard. If you scroll down you’ll see all businesses on our site with a minimum of 3 reviews ranked from best to worst according to the algorithm mentioned earlier. At the top of this page, you can search for beauty service providers near you by entering the city you want the service in and the type of beauty service you want, this is the directory. When you search, the website then acts as a directory by allowing you to browse all beauty service providers on our site, not just the ones with a minimum of 3.

What does it mean when a business has “HIGHLY RATED" on their listing?

If a business has an average rating of 4.5 and higher and a minimum of 5 reviews, it is classified as highly rated. This is to reward businesses who consistently get positive reviews. This classification is dynamic and subject to change if a business falls below a 4.5 average rating. 

For Blelpers

What is a Blelper?

“Blelper" is the affectionate nickname we give to people who create reviews on our platform. We’re empowering Blelpers by incentivising them to create reviews with regular prize draws, cash giveaways and much more for our most active Blelpers, so what are you waiting for? Rate and review now!

Who can become a Blelper?

Our website is predominantly for black people, specifically black women. However we’re open to getting relevant reviews from everyone.

How do I become a Blelper?

Simply sign up with your email to become a Blelper and complete a review. To celebrate our launch all Blelpers who complete a review will be entered into our £3,000 cash giveaway.

Why should I become a Blelper?

By becoming a Blelper you are helping people who look like you get the best quality products and services for their money. In addition to this, we’re incentivising our Blelpers with regular cash giveaways, prize draws and much more. To celebrate our launch we’re giving away £3,000 cash! To be in with a chance of winning, sign up to become a Blelper and complete a review today!

What can a Blelper review?

Everything and anything to do with hair and beauty. This includes but is not limited to: hairstylists, hair providers, wigs and wig makers, MUAs, nail and lash technicians. You can literally review any hair and beauty service and if you can’t find the beauty provider on our website, simply add it!

How do you pronounce “Blelp”?

It’s pronounced similarly to how you pronounce “help” just remove the “h” and replace it with the “BL” sound. Blelp!

For businesses

What does it mean when a business has “claimed" next to it?

When a business is marked as “claimed" it means that the owner of that business has verified ownership of their listing. When a business is marked as “unclaimed’ it means the opposite has happened. Our research shows that listings that have been claimed by their owners are less likely to receive fake reviews. To hear more about the benefits of claiming your listing please click here

How do I claim my business?

As a business owner, you can claim your business by clicking “Claim this business" on your business listing page and submitting some form of documentation that serves as proof of your ownership, or by direct messaging us on Instagram via your business account and letting us know that you want to claim your business on Blelp. 

Why should I claim my business?

Many of our Blelpers could be existing or potential customers of yours. We are an objective platform where your existing and potential customers can come and see what other people are saying about your products and services. When you claim your business, you legitimise your business listing to our Blelpers. Our research has shown that businesses who have been claimed by their owners are more likely to receive positive reviews. To claim your listing, click here

What is Blelp For Business?

Blelp For Business is the premium service we offer to beauty providers to further enhance their listing. For detailed information on Blelp For Business, please click here.

Once I claim my business, can I delete reviews?

No. We will only delete reviews that violate our terms and conditions. We do regular scans of our website to ensure reviews are in line with our terms and conditions.

Why are you encouraging my customers to write reviews?

The ultimate goal of Blelp is to hold Instagram hair and beauty providers accountable and facilitate black people in trusting black businesses economically. The best way to promote this is through word of mouth which is what Blelp enables by exalting thriving businesses and being a safe space where struggling businesses can view feedback directly from their customers.

Can’t find your question? Contact us directly and a member of the team will answer your query shortly.

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